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Abstract

This study applies the learning curve method of measuring learning to participants of a computer-assisted business gaming simulation that includes a multiple-life-cycle feature. The study involved 249 participants. It verified the workability of the feature and estimated the participants’ rate of learning at 17.4% for every doubling of experience. This method of measuring learning may be useful for the comparative assessment of different kinds of computer-mediated simulations and of their features and ancillary activities.

Keywords

assessment business simulation comparative assessment computer-assisted computer-mediated simulations experience learning curve learning measurement learning rate life cycle life span performance measurement

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Life Span as the Measure of Performance and Learning in a Business Gaming Simulation

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