Abstract
Picture this; You are sitting in your office, seeing lots of clients. They come to you from far and wide to seek your advice. You feel good, knowing you can help them. You know that if you tell them they have to come back and see you again, they will readily accept your advice. If you are sick for a week or two, you know they will wait until you are better. You can charge what you like and you are earning a tidy sum of money. You know you will be around in the business world for a long, long, time.
You look at the long list of bookings. You reach for the telephone and ring a trusted colleague. “Can you come in for a couple of days,” you ask. “I've got a backlog of clients to get through.” Your colleague wonders how you do it. Your colleague is struggling to make ends meet. If your colleague was to ask: “How did you do it?” what would your response be? Would you be talking about marketing strategies? Perhaps you would be talking about business plans? Or perhaps you had another strategy up your sleeve that works well for you?
Take the time to reflect on your own strategies for a while. Then write down your own ideas for later use.
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