This article provides a comment on the 21st century post-industrial context for counselling. It offers a sociodynamic perspective and describes examples of cultural tools that the sociodynamic counsellor uses to render counselling more sensible. In this paper it is argued that we are entering a new era marked already by unpredictability and ambiguity. Counselling must change to make it sensible and affirm the validity of people's experience. Counsellors must know how to indicate to others that it is experience, not events, that makes the difference in enlarging the scope of understanding both individual lives and society.
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