Abstract
This study analyses linguistic meanings of songs and their effectiveness of psychological influence from a propagandistic perspective with the case of South Korean loudspeaker propaganda targeting North Korean soldiers over the border. The two Koreas resumed to use loudspeakers to inflict psychological pain on each side in 2015, and the South chooses K-pop songs to execute the twenty-first century propaganda. More importantly, a linguistic and psychological analysis of the impact of K-pop songs on North Korean soldiers takes a greater part in this study, in addition to a demonstration of musical influence on emotions, induced by rhythm, beats and lyrics.
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