Swiggy Refurbishes Trust: Managing Reputation Meltdown Through Public Relations

AIMS (2020). Online food service in India: An analysis. AIMS Institutes. https://theaims.ac.in/resources/online-food-service-in-india-an-analysis.html

Amarja (2016). Swiggy’s social media story on it’s phenomenal growth. Digital Vidya. https://www.digitalvidya.com/blog/swiggys-social-media-story-phenomenal-growth/

Ambre S. (2020). Swiggy will deliver your grocery in 45 minutes via Instamart! How will it work? https://trak.in:https://trak.in/tags/business/2020/08/10/swiggy-will-deliver-your-grocery-in-45-minutes-via-instamart-how-will-it-work/

Bhalla K. (2019). Swiggy on religious controversy: No discrimination between our partners, customers. https://inc42.com/:https://inc42.com/buzz/swiggy-on-religious-controversy-no-discrimination-betw

Bhasin H. (2020). SWOT analysis of Swiggy|Marketing91. Marketing91. https://www.marketing91.com/swot-analysis-of-swiggy/

Bhattacharya A. (2019). Nearly half of all food-delivery transactions in India in 2018 happened on Swiggy. Quartz India. https://qz.com/india/1635965/in-2018-swiggy-beat-zomato-olas-foodpanda-uber-eats-by-a-mile/

Chengappa S. , & Pani P. (2017). ‘Swiggy lying to restaurants for higher commissions’. Businessline. https://www.thehindubusinessline.com/companies/swiggy-lying-to-restaurants-for-higher-commissions/article9789671.ece

Deep A. (2017). Swiggy CEO posts lengthy denial of Tumblr blog’s allegations—MediaNama. MediaNama. https://www.medianama.com/2017/07/223-swiggy-ceo-posts-lengthy-denial-of-tumblr-blogs-allegations/

ET Bureau (2017). Swiggy wins startup of the year at ET startup awards 2017. https://economictimes.indiatimes.com:https://economictimes.indiatimes.com/small-biz/startups/swiggy-wins-startup-of-the-year-at-et-startup-awards-2017/articleshow/60123236.cms?from=mdr

ET Bureau (2020). Swiggy co-founder Rahul Jaimini quits. https://economictimes.indiatimes.com/:https://economictimes.indiatimes.com/small-biz/startups/newsbuzz/swiggy-co-founder-rahul-jaimini-quits/articleshow/75615133.cms?from=mdr

FICCI (2017). Indian food services industry: Engine for economic growth and employment: A roadmap for unlocking growth opportunities. Ficci.in. http://ficci.in/spdocument/20969/foodzania-2017-report.pdf

IANS (2018). Swiggy to provide delivery details on WhatsApp. Hindustan Times Tech. https://www.hindustantimes.com/tech/swiggy-tests-whatsapp-integration-for-better-communication/story-zglnZAEpEBNOqu5VPTbvGP.html

Kashyaap S. (2018, Feb 12). Swiggy vs Zomato: Foodtech in the spotlight again; it’s time for the battle of the biggies. https://yourstory.com/2018/02/swiggy-vs-zomato-foodtech-spotlight-time-battle-biggies/amp

Kumar A. , & Chaudhry U. (2016). Analyst food report. RedSeer. https://redseer.com/reports/analyst-food-report/

Mishra D. (2017). Swiggy denies allegations of manipulating numbers made in an anonymous blog post. https://timesofindia.indiatimes.com/companies/swiggy-denies-allegations-of-manipulating-numbers-made-in-an-anonymous-blog-post/articleshow/59769432.cms

Officechai (2017, Nov 14). Swiggy’s revenues rise 6.5 times in 2017, losses up only 1.5 times. https://officechai.com/startups/swiggys-revenue-loss-2017/

Pathak A. (2020). Swiggy employee Rajiv Nagarajan in new ad for grocery delivery service. https://www.afaqs.com/news/advertising/swiggy-employee-rajiv-nagarajan-in-new-ad-for-grocery-delivery-service

Paul B. (2017, Nov 14). Swiggy lost Rs 1.5 for every Re 1 it earned last year; revenue jumped six-fold. https://www.vccircle.com/swiggy-lost-rs-1-5-for-every-re-1-it-earned-last-year-revenue-jumped-six-fold/

Peermohamed A. (2017). Swiggy partners with Indifi Technologies to provide loans to restaurants. https://www.business-standard.com/article/companies/swiggy-partners-with-indifi-technologies-to-provide-loans-to-restaurants-117101200917_1.html#:~:text=Swiggy%20partners%20with%20Indifi%20Technologies%20to%20provide%20loans%20to%20restaurants,-Alnoor%20P

PTI (2017). Swiggy drives into Ahmedabad, ties up with 300 restaurants. The Economic Times. https://economictimes.indiatimes.com/small-biz/startups/newsbuzz/swiggy-drives-into-ahmedabad-ties-up-with-300-restaurants/articleshow/61752089.cms?from=mdr

PTI (2018). Swiggy services: Swiggy expands services in 8 new cities. The Economic Times. https://economictimes.indiatimes.com/small-biz/startups/newsbuzz/swiggy-expands-services-in-8-new-cities/articleshow/65885182.cms?from=mdr

Ranipeta S. (2018). Swiggy launches ‘Swiggy Scheduled’, lets users pre-order meals at no delivery cost. The News Minute. https://www.thenewsminute.com/article/swiggy-launches-swiggy-scheduled-lets-users-pre-order-meals-no-delivery-cost-76848

Sharma M. (2020). ‘Can’t refund education’! The tweet that led to hashtag ‘BoycottSwiggy’. https://www.businesstoday.in/latest/trends/cant-refund-education-tweet-that-led-to-boycott-swiggy-zomato/story/423501.html

Sibanda M. (2019). SWOT analysis — Indian Swiggy case study. Medium. https://medium.com/@mandlahsibanda/swot-analysis-indian-swiggy-case-study-2fa37518fb7c

Singh C. (2020). Everything you need to know about Swiggy. https://techstory.in:https://techstory.in/everything-you-need-to-know-about-swiggy/

Srinivasan S. (2017). Swiggy rubbishes anonymous blog post claiming company fudged numbers. The Economic Times. https://economictimes.indiatimes.com/small-biz/startups/swiggy-rubbishes-anonymous-blog-post-claiming-company-fudged-numbers/articleshow/59770953.cms?from=mdr

Srinivasan S. , & Bansal V. (2018, Jul 26). Zomato, Swiggy and UberEats paying higher cash on delivery. https://economictimes.indiatimes.com/small-biz/startups/newsbuzz/zomato-swiggy-and-ubereats-paying-higher-cash-on-delivery/articleshow/65142563.cms?from=mdr

Srinivasan S. (2018). Swiggy launches ‘Swiggy packaging assist’ marketplace program for restaurant partners. The Economic Times. https://economictimes.indiatimes.com/small-biz/startups/newsbuzz/swiggy-launches-swiggy-packaging-assist-marketplace-program-for-restaurant-partners/articleshow/65658677.cms?from=mdr

SwiggyBytes (2017, Jul 26). Swiggy’s response: A note from the CEO. https://bytes.swiggy.com.https://bytes.swiggy.com/swiggys-response-a-note-from-the-ceo-25c123e51a64

Swiggypartnersupport (2017). Scam run by swiggy delivery boys by cancelling the order. Swiggy Partner Support. https://swiggypartnersupport.freshdesk.com/support/discussions/topics/16000020011

Tandon S. , & Bansal V. (2019). Amazon India raises food delivery stakes with low restaurant commissions. mint. https://www.livemint.com/companies/news/amazon-raises-food-delivery-stakes-in-india-with-low-restaurant-commissions-1567703402331.html

TNM (2017). Swiggy leaks: Blog claiming to be written by employees says company cheats restaurants, Swiggy refutes. The News Minute. https://www.thenewsminute.com/article/swiggy-leaks-blog-allegedly-written-employees-claims-it-cheats-restaurants-co-refutes-65775

TOFLERBLOGGER (2015, Nov 27). Zomato grew more than 2.5 times in FY 2014–15. #INDIANSTARTUPDATA|TOFLER. https://www.tofler.in/:https://www.tofler.in/blog/indian-start-up-financials-reports-revenue-loss/zomato-grew-more-than-2-5-times-in-fy-2014-15-indianstartupdata-tofler/