Abstract
Rajiv Joshi, Cases in Marketing and Strategy, 2014, Delhi: Bookwell, 200 pp., ₹995. ISBN 978-93-80574-55-4
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Rajiv Joshi, Cases in Marketing and Strategy, 2014, Delhi: Bookwell, 200 pp., ₹995. ISBN 978-93-80574-55-4
View all access options for this article.