Narrative as a method is an interpretive approach of sharing individual experiences and beliefs that facilitates knowledge and generates human responses. The purpose of this study is to review the body of literature available using narratology in organization studies. This article employs a systematic literature review of 186 research articles in 94 identified journals from the year 1995 to 2014 that were subsequently evaluated for analysis. The review identifies five different approaches used by the narrative researchers across disciplines—content analysis (case study method), structural analysis, oral narratives and personal narratives, their contribution and spread in organizations. This article attempts to reinforce the significance of taking narratives as a methodology in organizations by providing a systematic overview of past research works in organizational settings. The study also summarizes the analytical approaches of narrative analysis used in 186 articles, which might underpin the qualitative research and provide some practical advice for those who wish to use narrative analysis in future.
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