This study investigates the impact of IT capabilities on firm innovation performance. Further, it examines the mediating role of supply chain agility (SCA) as well as the moderating effect of innovation orientation (IO). The proposed conceptual model draws on resource-based view (RBV) theory. Dataset of 335 responses was analysed with process MACRO using SPSS 24.0 and AMOS. The findings show that IT capabilities positively affect firm innovation performance and SCA mediates the relationship of IT capabilities and firm innovative performance. Finally, results also confirm the moderating effect of IO between the IT capabilities and SCA.
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