The COVID-19 pandemic has forced Indian micro, small and medium enterprises (MSMEs) to find survival techniques aided by expanded public policy prerogatives. The shock has left MSMEs in a state of existential crisis, but perhaps the actual issues lie in managing working capital finance (WCF). The article aimed to construct solutions for sustaining the WCF for MSMEs post-pandemic while acknowledging the obstacles. Following the new normal, innovation and technology acceleration have prompted a map of action for resolving WCF requirements in coping with bottlenecks. The current analysis likely helped MSMEs, financiers, governments and others rethink their WCF strategies.
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