Book Reviews : Kinnell,Margaret and MacDougall,Jennifer Meeting the marketing challenge: strategies for public libraries and leisure services. 1994,London: Taylor Graham,177pp,£25.00. ISBN 0 947568 611
Restricted accessReview articleFirst published online March, 1995
Book Reviews : Kinnell,Margaret and MacDougall,Jennifer Meeting the marketing challenge: strategies for public libraries and leisure services. 1994,London: Taylor Graham,177pp,£25.00. ISBN 0 947568 611
Kinnell, Margaret and MacDougall, Jennifer (1991) Strategies for marketing public library and leisure services. International Journal of Information and Library Research, 3, (3), 167-185