Ideology and Consciousness

Abstract

Following a review of the context for this work, language, emotions and social representations, and their implications for the study of ideology, are analysed. Also examined are the relationships between words, meanings and reality in order to detect ideological contents. Through these mediations we demonstrate that ideology is present in word meanings and in social institutions. These are together responsible for norms, and they imply values and expected social roles, which are themselves rooted in ideology. Methodological procedures are described in order to analyse the presence of ideology in psychological categories, such as consciousness, activity, affect and identity, in order to reach a scientific knowledge of human behaviour through dialectical logic.