Abstract
Storytelling is a familiar media entertainment strategy and is becoming better understood as a device for informing employees about their organizational cultures. Using narrative analysis, participant observation, and historical analysis, this case study explores how one television producer used storytelling to entertain television viewers and maintain control within her production organization. The script, especially of one episode, functioned as a communication device that reflected the producer’s view of the organization’s dynamics, expressed the organization’s belief system, and served as an internal storyteller. Superimposing the story-as-an-internalcontrol device over the story-as-audience-entertainment device illuminated underlying issues about organizational relationships and power distribution.
Get full access to this article
View all access options for this article.
