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Abstract

The purpose of this study was to understand better the behavior of grain farmers toward the use of disposable protective coveralls by measuring beliefs, attitudes, and other components of the Fishbein-Ajzen theory of reasoned action and determining relationships among these components.

The results indicate that most of the farmers believe that wearing disposable coveralls would provide the best method of protection and a more secure feeling about pesticide use. Respondents believe important referents such as their spouses will likely suggest that disposable coveralls should be worn while applying pesticides. Overall, farmers have positive attitudes and behavioral intentions.

Pearson correlations and regression analyses indicate significant relationships among all components of the model. Attitude and subjective norm together provide considerable influence on behavioral intention with attitude being the stronger component. Thus the Fishbein-Ajzen model was applied effectively to the behavior of wearing disposable protective coveralls.

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Attitudes and Behavioral Intentions of Agricultural Workers Toward Disposable Protective Coveralls

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