We describe the development of an instrument for visually analyzing women’s daytime clothing styles as depicted in two women’s fashion magazines, The Delineator and Harper’s Bazar, from 1873 through 1912. The instrument was designed for a study examining relative changes in diversity among women’s clothing styles over time. Measures used in previous visual analysis research are reviewed and ways in which these measures were adapted to the new instrument are explained. Instrument validity and methods used in the evaluation of reliability are discussed and findings are reported. Recommendations for further evaluation and uses of the instrument are included.
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