Social media has transformed how people communicate both in non-healthcare and healthcare-specific settings. Due to social media’s growing importance in society, it is likely that this form of communication will reshape various elements of how healthcare is conceptualized, managed, and delivered. To explore this emerging issue, this article describes the current use of social media in healthcare and examines the future digital transformation of healthcare. Finally, recommendations toward leveraging social media, and how emerging leaders can act as digital stewards to inform future healthcare environments, are also provided.
KietzmannJHHermkensKMcCarthyIPSilvestreBS. Social media? Get serious! Understanding the functional building blocks of social media. Bus Horiz. 2011;54(3):241–251. doi:10.1016/j.bushor.2011.01.005.
4.
KilaruASAschDSellersAMerchantRM. Promoting public health through public art in the digital age. Am J Public Health. 2014;104(9):1633–1635. doi:10.2105/AJPH.2014.302088.
5.
MillerARTuckerC. Active social media management: the case of healthcare. Inf Syst Res. 2013;24(1):52–70. doi:10.1287/isre.1120.0466.
6.
GloverMKKhalilzadehOChoyGPrabhakarAMPandharipandePVGazelleGS. Hospital evaluations by social media: a comparative analysis of facebook ratings among performance outliers. J Gen Intern Med. 2015;30(10):1440–1446. doi:10.1007/s11606-015-3236-3.
7.
GriffisHMKilaruASWernerRM. Use of social media across US hospitals: descriptive analysis of adoption and utilization. J Med Internet Res. 2014;16(11):1–11. doi:10.2196/jmir.3758.
8.
MoorleyCChinnT. Developing nursing leadership in social media. J Adv Nurs. 2016;72(3):514–520. doi:10.1111/jan.12870.
9.
GroysbergBSlindM. Leadership is a conversation. Harv Bus Rev. 2012;90(6):76–84.
10.
HuyQShipilovA. The key to social media success within organizations. MIT Sloan Manag Rev. 2012;54(1):73–81.
11.
BoothR. Informatics and nursing in a post-nursing informatics world: future directions for nurses in an automated, artificially-intelligent, social-networked healthcare environment. Can J Nurs Leadersh. 2016;28(4):61–69. doi:10.12927/cjnl.2016.24563.
12.
MurrayS. The future is a sharp 90° turn. In: HannahKHusseyPKennedyMBallM, eds. Introduction to Nursing Informatics. New York, NY: Springer Verlag; 2015:371–412.
FrostJHMassagliMP. Social uses of personal health information within PatientsLikeMe, an online patient community: what can happen when patients have access to one another’s data. J Med Internet Res. 2008;10(3):e15. doi:10.2196/jmir.1053.
15.
CammackVByrneK. Accelerating a network model of care: taking a social innovation to scale. Technol Innov Manag Rev. 2012;2(7):26–30.
16.
SwanM. Emerging patient-driven healthcare models: an examination of health social networks, consumer personalized medicine and quantified self-tracking. Int J Environ Res Public Health. 2009;6(2):492–525. doi:10.3390/ijerph6020492.
17.
GrajalesFJIIIShepsSHoKNovak-LauscherHEysenbachG. Social media: a review and tutorial of applications in medicine and healthcare. J Med Internet Res. 2014;16(2):e13. doi:10.2196/jmir.2912.
18.
RoyackersAReganSDonelleL. The eShift model of care: informal caregivers’ experience of a new model of home-based palliative care. Prog Palliat Care. 2016;24(2):84–92. doi:10.1179/1743291X15Y.0000000006.
BaldaJBMoraF. Adapting leadership theory and practice for the networked, millennial generation. J Leadersh Stud. 2011;5(3):13–24. doi:10.1002/jls.20229.
ShermanRDyessSHannahEPrestiaA. Succession planning for the future through an academic-practice partnership. Nurs Adm Q. 2013;37(1):18–27. doi:10.1097/NAQ.0b013e31827514ba.
23.
FergusonC. It’s time for the nursing profession to leverage social media. J Adv Nurs. 2013;69(4):745–747. doi:10.1111/jan.12036.
24.
ClearlyMFergusonCJacksonDWatsonR. Social media and the new e-professionalism. Contemp Nurse. 2013;45(2):152–154.
25.
VentolaCL. Social media and healthcare professionals: benefits, risks, and best practices. P T. 2014;39(7):491–520.
