ArliDenniCadeuxJack (2017), “Understanding External and Cascading Benefits for HIV/AIDS Control in a Subsistence Marketplace: Insights from Indonesia,” Journal of Public Policy & Marketing, 36 (1), 117–36.
2.
BakerStacey Menzel (2009), “Vulnerability and Resilience in Natural Disasters: A Marketing and Public Policy Perspective,” Journal of Public Policy & Marketing, 28 (1), 114–23.
3.
BakerStacey MenzelHuntDavid M.RittenburgTerri L. (2007), “Consumer Vulnerability as a Shared Experience: Tornado Recovery Process in Wright, Wyoming,” Journal of Public Policy & Marketing, 26 (1), 6–19.
BerryLeonard L.StuartBrad (2020), “An ‘Essential Services’ Workforce for Crisis Response,” Journal of Public Policy & Marketing, (published online May 28, 2020), DOI: 10.1177/0743915620928111.
6.
BoltonLisa E.BhattacharjeeAmitReedAmericus (2015), “The Perils of Marketing Weight-Management Remedies and the Role of Health Literacy,” Journal of Public Policy & Marketing, 34 (1), 50–62.
BroughAaron R.MartinKelly D. (2020), “Consumer Privacy During (and After) the COVID-19 Pandemic,” Journal of Public Policy & Marketing, (published online May 28, 2020), DOI: 10.1177/0743915620929999.
9.
BublitzMelissa G.CzarkowskiNatalieHansenJonathanPeracchioLaura A.TusslerSherrie (2020), “Pandemic Reveals Vulnerabilities in Food Access: Confronting Hunger Amidst a Crisis,” Journal of Public Policy & Marketing, (published online May 28, 2020), DOI: 10.1177/0743915620929998.
10.
BushAlan J.DaviesVictoria (1989), “State Governments’ Response to the AIDS Crisis: An Advertising Perspective,” Journal of Public Policy & Marketing, 8 (1), 53–63.
11.
CorusCananSaatciogluBigeKaufman-ScarboroughCarolBlockerChristopher P.UpadhyayaShikhaAppauSamuelson (2016), “Transforming Poverty-Related Policy with Intersectionality,” Journal of Public Policy & Marketing, 35 (2), 211–22.
12.
CrockettDavidGrierSonya A. (2020), “Race in the Marketplace and COVID-19,” Journal of Public Policy & Marketing, (published online May 28, 2020), DOI: 10.1177/0743915620931448.
EsperTerry L. (2020), “Supply Chain Management Amid the Coronavirus Pandemic,” Journal of Public Policy & Marketing, (published online May 28, 2020), DOI: 10.1177/0743915620932150.
15.
GuionDeirdre T.ScammonDebra L.BordersAberdeen Leila (2007), “Weathering the Storm: A Social Marketing Perspective on Disaster Preparedness and Response with Lessons from Hurricane Katrina,” Journal of Public Policy & Marketing, 26 (1), 20–32.
16.
HamiltonRebecca (2020), “Scarcity and Coronavirus,” Journal of Public Policy & Marketing, (published online May 28, 2020), DOI: 10.1177/0743915620928110.
17.
KennedyCharles R.HarrisFrederick H. deB.LordMichael (2004), “Integrating Public Policy and Public Affairs in a Pharmaceutical Marketing Program: The AIDS Pandemic,” Journal of Public Policy & Marketing, 23 (2), 128–39.
18.
KleinJill G.HuangLaura (2007), “After All is Lost: Meeting the Material Needs of Adolescent Disaster Survivors,” Journal of Public Policy & Marketing, 26 (1), 54–59.
MartinIngrid M.BakerStacey MenzelMartinWade E.ScammonDebra L.WienerJoshua (2014), “Social Marketing and Natural Disasters,” in Handbook of Persuasion and Social Marketing, StewartDavid W., ed. Santa Barbara, CA: Praeger (ABC-CLIO) Publishing, 700–07.
21.
ManfredoMark R.Shultz IIClifford J. (2007), “Risk, Trade, Recovery, and the Consideration of Real Options: The Imperative Coordination of Policy, Marketing, and Finance in the Wake of Catastrophe,” Journal of Public Policy & Marketing, 26 (1), 33–48.
MendeMartinMisraVasubandhu (2020), “Time to Flatten the Curves on COVID-19 and Climate Change. Marketing Can Help,” Journal of Public Policy & Marketing, (published online May 28, 2020), DOI: 10.1177/0743915620930695.
24.
MiletiDennis (1999), Disasters by Design: A Reassessment of Natural Hazards in the United States. Washington, DC: Joseph Henry Press.
25.
MittelstaedtJohn D. (2007), “Introductory Comments to the Special Section on Public Policy and Marketing in the Face of Catastrophe,” Journal of Public Policy & Marketing, 26 (1), 4–5.
26.
MotleyCarol M.PerryVanessa Gail (2013), “Living on the Other Side of the Tracks: An Investigation of Public Housing Stereotypes,” Journal of Public Policy & Marketing, 32 (1), 48–58.
27.
OkazakiShintaroBenavent-ClimentAmadeoNavarroAngelesHenselerJorg (2015), “Responses When the Earth Trembles: The Impact of Community Awareness Campaigns on Protective Behavior,” Journal of Public Policy & Marketing, 34 (1), 4–18.
28.
RayburnSteven W.MasonMarlys J.VolkersMaarten (2020), “Service Captivity: No Choice, No Voice, No Power,” Journal of Public Policy & Marketing, 39 (2), 155–68.
29.
RindfleischAricKimMyoung Hee (2020), “Solving Global Crises via Desktop Manufacturing,” Journal of Public Policy & Marketing, (published online May 28, 2020), DOI: 10.1177/0743915620930694.
30.
SarkeesMatthew E.Paula FitzgeraldM.LambertonCait (2020), “The Pandemic Ripple Effect: Understanding Marketing and Public Policy Opportunities in the Pharmaceutical Industry,” Journal of Public Policy & Marketing, (published online May 28, 2020), DOI: 10.1177/0743915620930693.
ScottMaura L.VallenBeth (2019), “Expanding the Lens of Food Well-Being: An Examination of Contemporary Marketing, Policy, and Practice with an Eye on the Future,” Journal of Public Policy & Marketing, 38 (2), 127–135.
33.
StewartDavid W. (2020), “Uncertainty and Risk Are Multidimensional: Lessons from the COVID-19 Pandemic,” Journal of Public Policy & Marketing, (published online May 28, 2020), DOI: 10.1177/0743915620930007.
34.
WienerJoshua L.EllenPam ScholderBurtonScot (2018), “Looking to the Future: The Evolving Marketing and Public Policy Community,” Journal of Public Policy & Marketing, 37 (1), 1–4.