As part of a broader study designed to determine the culturalfactors that influence the clothing and appearance of Mexican-American women, the relationship between general values and clothing values and the hierarchy of each value type was explored. Using standard scales, it was found that a relationship existed between the general values and the clothing values of the subjects. A unique hierarchy of both general and clothing values were found for the Mexican-American women subjects that was reflective of, but different from, those of Mexican and Anglo-American women subjects. Of greatest interest was the pioneer nature of the use ofscales that have not been usedpreviously on a Mexican or Mexican-American population.
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