Smart Traveler Automated Ridematching Service Lessons Learned for Future ATIS Initiatives

Abstract

An evaluation study of the Smart Traveler Automated Ridematching Service is reported. This advanced traveler information system (ATIS) demonstration used a fully automated Touch-Tone telephone system to offer real-time ride matching service for just 1 day or for conventional carpool arrangements. An innovative feature was an automated messaging system in which a computer was used to dial up and leave recorded messages with potential matches. The system failed to perform as intended, and problems were experienced with the generation of computer-based reports for monitoring purposes. The demonstration revealed a low level of use and a mismatch with the needs of the market. Lessons are drawn for future ATIS initiatives.

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