Comment on Yetton,Davis and Swan,Going International

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References

Centre for Export Marketing , 1991, Australian Management and International Competitiveness (Canberra, AUSTRADE).

Hughes, H. , 1991, Going international: export myths and strategic realities—implications for public policy and politics, Australian Journal of Management, 16, 2, 245–247.

Pappas, Carter, Evans and Koop/Telesis , 1990, The Global Challenge: Australian Manufacturing in the 1990s (Melbourne, Australian Manufacturing Council).

Yetton, P. , J. Davis , and P. Swan , 1991, Going International: Export Myths and Strategic Realities (Melbourne, Australian Manufacturing Council).