New Directions for Research in Business Strategy *

Hofer C. W. , “Research on Strategic Planning: A Survey of Past Studies and Suggestions for Future Efforts”, Journal of Economics and Business, Vol. 28, Sp. and Sum., 1976, pp. 261–86.

Hofer C. W. , “Toward a Contingency Theory of Business Strategy”, Academy of Management Journal, Vol. 18 No. 4, 1975, pp. 784–810.

Hofer C. W. , “Toward a Contingency Theory of Business Strategy”, Academy of Management Journal, Vol. 18 No. 4, 1975, pp. 784–810.

Hofer C. W. , op. cit., 1976, p. 281.

Mintzberg H. , “Policy as a Field of Management Theory”, Academy of Management Review, Vol. 2 No. 1, 1977, pp. 88–103.

Mintzberg H. , “Policy as a Field of Management Theory”, Academy of Management Review, Vol. 2 No. 1, 1977, pp. 88–103.

Mintzberg H. , “Policy as a Field of Management Theory”, Academy of Management Review, Vol. 2 No. 1, 1977, pp. 88–103.

Mintzberg H. , “Policy as a Field of Management Theory”, Academy of Management Review, Vol. 2 No. 1, 1977, pp. 88–103.

Hofer, C. W. , op. cit., 1975, p. 785.

Hatten, K. J. et al., “Strategic Model of the US Brewing Industry. 1952–1971”, Academy of Management Journal, Vol. 21 No. 4, 1978, p. 593.

Strategic Planning Institute, “Nine Basic Findings on Business Strategy PIMSLETTER on Business Strategy: # 1”, The Strategic Planning Institute, 1977; also see Fortune, “Playing by the Rules of the Corporate Strategy Game”, Vol. 100 No. 6, 24 Sept. 1979, pp. 110–118.

Hofer C. W. , op. cit., 1975, p. 785.

Anderson C. R. and Paine F.T. , “PIMS: A Reexamination”, Academy of Management Review, July 1978, pp. 602–612.

Hall W. K. , ‘“SBUs: Hot, New Topic in the Management Diversification”, Business Horizons, Vol. 21 No. 1, Feb. 1978, pp. 17–25.

Anderson C. R. and Paine F.T. , Business Horizons, p. 606.

Mintzberg H. , op. cit.

Lodge G. C. , The New American Ideology, Alfred A. Knopf, 1976, p. 324.

Lodge G. C. , The New American Ideology, Alfred A. Knopf, 1976, p. 324.

See Fortune, op. cit.

See Oxemfeldt, A. R. , ‘Multi-Stage Approach to Pricing”, Harvard Business Review, Vol. 38 No. 4, 1960, pp. 125–133; Datta, Y. , “A Model of Competitive Strategy in the TV Set Industry”, Proceedings of the National Meeting of the Academy of Management, 1978, p. 106–110; and Datta, Y. , “Competitive Strategy and Performance of Firms in the US TV Set Industry: 1950–1960”, Proceedings of the National Meeting of the Academy of Management, 1979, pp. 113–117.

Bass F. M. , “Profit and the A/S Ratio”, Journal of Advertising Research, Vol. 14 No. 6, 1974, pp. 9–19; Hatten, K.J. , “Quantitative Research Methods in Strategic Management', in Schendel, D. E. and Hofer, C. W. (eds.), Strategic Management, Little Brown, 1979, p. 454.

See Drucker, P. F. , Management: Tasks, Responsibilities, Practices, Harper & Row, 1974, p. 551.

See Anderson and Paine , op. cit.

Steiner G. , “Future Curricula in Schools of Management”, AACSB Bulletin, Oct. 1976, pp. 5–11.

Ansoff H. I. and Brandenberg R.G. , “A Program of Research in Business Planning”, Management Science, Vol. 13 No. 6, 1967, p.B224.

Gilmore F. F. and Brandenberg, R, G. , “Anatomy of Corporate Planning”, Harvard Business Review, Vol. 40 No. 6, 1962, pp. 61–69.

Ansoff H. I. , Corporate Strategy, McGraw-Hill, 1965.

Patton G. R. , “A Simultaneous Equation Model of Corporate Strategy: The Case of the US Brewing Industry”, unpublished doctoral dissertation, Purdue University, 1976.

Gilmore and Brandenberg , op. cit.

See Anderson and Paine , op. cit.

Frank R. E. and Green P.E. , “Numerical Taxonomy in Marketing Analysis”, in Arndt, Johan (ed.), Insight into Consumer Behavior, Allyn and Bacon, 1968.

Frank R. E. and Green P.E. , “Numerical Taxonomy in Marketing Analysis”, in Arndt, Johan (ed.), Insight into Consumer Behavior, Allyn and Bacon, 1968.

Frank R. E. and Green P.E. , “Numerical Taxonomy in Marketing Analysis”, in Arndt, Johan (ed.), Insight into Consumer Behavior, Allyn and Bacon, 1968.

Hofer , op. cit., 1976, p. 281.

Hayes R. H. and Nolan R.L. , “What Kind of Corporate Modelling Functions Best?”, Harvard Business Review, Vol 52 No. 3, 1974, p. 102–112.

Hall W. K. , “Strategic Planning Models: Are Top Managers Really Finding Them Useful?”, Journal of Business Policy, Vol. 3 No. 2, 1973, pp. 95–102.

For a more detailed discussion, see Higgins, J. C. and Finn, R. , “Managerial Attitudes Towards Computer Models for Planning and Control”, Long Range Planning, Vol. 9 No. 6, 1976, pp. 107–112.

McCann J. M. and Reibstein D.J. , Incorporating Marketing into Corporate Planning Models, Report # 78–111, Marketing Science Institute, 1978.

Levitt T. , “A Heretical View of Management ‘Science’”, Fortune, 18 Dec. 1978, pp. 50–52.

Dearden, J. and Lastavica J. , “New Directions in Operations Research”, in Turban, E. and Looma, N. P. (eds.). Readings in Management Science, Business Publications, 1976, p. 401.

Drucker , op. cit., p. 508.

Grayson, C. J. , “Management Science and Business Practice”, Harvard Business Review, Vol. 51 No. 4, 1973, p. 42.

Larreche J. C. and Montgomery D.B. , “A Framework for the Comparison of Marketing Models: A Delphi Study”, Journal of Marketing Research, Vol. 14, Nov. 1977, pp. 487–98.

Levitt T. , op. cit., p. 51.

Boulding K. E. , Economics as a Science, McGraw-Hill, 1970, p. 112.

Derkinderen, F. G. J. and Eppink J. , “Better Roughly Right Than Exactly Wrong”, Journal of General Management, Vol. 5 No. 1, 1979, pp. 58–67.

Armstrong J. S. , Long-Range Forecasting, Wiley, 1978, p. 205.

Hofer , op. cit., 1975, p. 785.

Armstrong , op. cit., p. 209.

Armstrong , op. cit., p. 205.

Rausser G. C. , “Active Learning, Control Theory, and Agricultural Policy”, American Journal of Agricultural Economics, Vol. 60 No. 3, 1978, pp. 476–490.

Levitt , op. cit., p. 51.

Plossl G. W. and Welch W.E. , The Role of Top Management in the Control of Inventory, Reston Publishing Co., 1979, p. 13.

Anderson and Paine , op. cit., p. 603.

Derkinderen, F. G. J. and Eppink J. , op. cit., p. 64.

Drucker , op. cit., p. 123.

Hofer , op. cit., 1976.

Datta , op. cit., 1978, 1979.

Datta , op. cit., 1978, 1979.

Ansoff and Brandenberg , op. cit.

Guth W. D. , “The Growth and Profitability of the Firm: A Managerial Explanation”, Journal of Business Policy, Vol. 2 No. 3, 1972, pp. 31–36.

Datta , op. cit., 1979.

Boston Consulting Group (BCG), Perspectives on Experience, Boston, BCG, 1968, 1970.

Hamermesh R. G. , Anderson and Harris, “Strategies for Low Market Share Businesses”, Harvard Business Review, Vol. 56 No. 3, 1978, p. 96.

Schoeffler, S. et al., “Impact of Strategic Planning on Profit Performance”, Harvard Business Review, Vol. 52 No. 2, 1974, pp. 137–45; Buzzel et al., 1975.

Hatten , op. cit., 1979, p. 454.

Lang J. R. and Marino K.E. , “Ecological Correlations in Strategic Management Research: A Note of Caution”, a paper presented at the National AIDS Meeting, 1979.

Lang J. R. and Marino K.E. , “Ecological Correlations in Strategic Management Research: A Note of Caution”, a paper presented at the National AIDS Meeting, 1979.

Anderson and Paine , op. cit., p. 603.

Taylor B. , “New Dimensions in Corporate Planning”, Long Range Planning, Vol. 9 No. 6, 1976, p. 103.

Taylor B. , “New Dimensions in Corporate Planning”, Long Range Planning, Vol. 9 No. 6, 1976, p. 103.

Hatten et al., op. cit.

Hatten et al., op. cit.

Hofer C. W. and Schendel D. , Strategy Formulation: Analytical Concepts, West Publishing Co., 1978, pp. 27–29.

Wheelwright S. C. , “Reflecting Corporate Strategy in Manufacturing Decision”, Business Horizons, April 1978, pp. 64–72.

Datta , op. cit., 1978.

Datta , op. cit., 1978.

See Hofer and Schendel , op. cit., pp. 16–17.

Datta , op. cit., 1979.

Schoeffler et al., op. cit.; Hatten et al., op. cit.

Datta , op. cit., 1978.

Datta , op. cit., 1979.

Armstrong , op. cit., chapter 4.

Duncan R. B. , “Qualitative Research Methods in Strategic Management”, in Schendel, D. and Hofer, C. W. (eds.), Strategic Management, Little Brown, 1979, pp. 424–447.

Naumes W. , “Commentary” on papers by Duncan and Hatten in Schendel and Hefer, Strategic Management, Little Brown, 1979, pp. 467–471.

Duncan , op. cit., p. 447.

Duncan , op. cit., p. 447.

Boulding K. E. , “General Systems Theory — The Skeleton of Science” in Boulding (ed.), Beyond Economics, University of Michigan, 1970, p. 83.

Kuhn A. , Unified Social Science, Dorsey Press, 1975, p. 3.

Boulding K. E. , “A New Look at Institutionalism”, American Economic Review, May 1957, p. 9.

Derkinderen and Eppink , op. cit.