Book Review: Joshua Cooper Ramo The Age of the Unthinkable: Why the New World Disorder Constantly Surprises Us and What We Can Do About It New York: Back Bay Books,Reprint Edition 2010. 304 pp. $15.99. ISBN 978-0316118118
Restricted accessReview articleFirst published online June, 2011
Book Review: Joshua Cooper Ramo The Age of the Unthinkable: Why the New World Disorder Constantly Surprises Us and What We Can Do About It New York: Back Bay Books,Reprint Edition 2010. 304 pp. $15.99. ISBN 978-0316118118
Layton, Roger A.2007. Marketing systems: A core macromarketing concept . Journal of Macromarketing27:193-213.
2.
Watkins, Michael D., and Max H. Bazerman.2003. Predictable surprises: The disasters you should have seen coming. Harvard Business Review81/3(March):72-80.