Seven Survey Sins

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Krosnick J. A. Fabrigar L. R. (1997). Designing rating scales for effective measurement in surveys. In Lyberg L. Biemer P. Collins M. de Leeuw E. Dippo C. Schwarz N. Trewin D. (Eds.), Survey measurement and process quality (pp. 141-164). New York, NY: John Wiley.

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Weng L.-J. (2004). Impact of the number of response categories and anchor labels on coefficient alpha and test-retest reliability. Educational and Psychological Measurement, 64, 956-972. doi:10.1177/0013164404268674