The fifth in a series of articles on the activities
of the Information Sciences Division (ISD) of
the International Development Research
Centre (IDRC). Discusses some factors
affecting the use of information products and
services, particularly among the least
privileged sectors of society. Argues in favour
of developing indigenous capabilities for
collecting, processing and disseminating both
locally- and externally-generated information.
Stresses the importance of socio-cultural
factors in the communication of information,
especially in societies with an oral tradition,
and the pivotal role played by community
development workers in disseminating
information. Advocates the application of the
principles of participatory communication in
which people are more directly involved in
generating, using and exchanging information
suited to the information needs which they
have defined themselves.
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