Abstract
Breastfeeding is the ideal and most natural way of nurturing infants. The importance of breastfeeding has been proved unequivocally, and UNICEF and WHO have issued guidelines to ensure breastfeeding. Saudi Arabia is a country where the legislation is derived from the Quran and Hadiths. The Holy Quran says that the mothers shall give suck to their offspring for two complete years ….
The majority of mothers start breastfeeding their infants but soon introduce bottles. The single most common reason cited for the early introduction of bottle feeding is that the breast milk is insufficient. Because of this tendency, many mothers practice mixed feeding. The duration of breastfeeding varies but in general it is done beyond six months, and various factors affect the duration. Researchers have recently started using the WHO recommended key breastfeeding indicators. In a study these key indicators were found to be very low. The authors feel that there is a need to revise the media campaign for promoting breastfeeding utilizing the instructions and guidance from the Holy Quran and Hadiths.
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