Sage Journals: Discover world-class research

Abstract

Alcohol work in Namthanlong village, Manipur has been fostering indigenous alcohol industry for several decades that remains a source of income for women workers. Emotional labour employed in this work especially in the vendors adds more woes to the existing vulnerability and exploitation they face in brewing and selling alcohol. As more women began to sell and serve alcohol for customers in their household setup, emotional labour came forth as a significant factor to cater and sustain the operation of alcohol vendors. This article is an attempt to bring out the facet of alcohol work and the role of women from Namthanlong. Primary data collected from the field in Namthanlong village has been used in presenting the realities of women workers in indigenous alcohol industry and the significance of emotional labour. Data was collected by taking interviews of prospective respondents with ethical considerations.

Keywords

Labour emotional labour alcohol work women Naga Rongmei

Get full access to this article

View all access options for this article.

References

Arendt

(1958). The human condition. Chicago, IL: University of Chicago Press.

Ashforth

B. E.

, & Humphrey

R. H.

(1993, January). Emotional labor in service roles: The influence of identity. The Academy of Management Review, 18(1), 88–115.

Bareh

H. M.

(2007). Encyclopaedia of North-East India. Delhi: Mittal Publications.

Bernard

H. R.

(2002). Research methods in anthropology: Qualitative and quantitative methods. Walnut Creek, CA: AltaMira.

Butler

(1997). Excitable speech: A politics of the performative. New York, NY: Routledge.

Das

S. T.

(1987). Life style Indian tribes. Delhi: Gian Publishing House.

Elo

, & Kyngäs

(2008). The qualitative content analysis process. Journal of Advanced Nursing, 62(1), 107–115.

Forman

, & Damschroder

(2007). Qualitative content analysis. In Empirical methods for bioethics: A primer (pp. 39–62). United Kingdom: Emerald Group Publishing Ltd.

Ghosh

G. K.

(1992). Tribals and their culture in Manipur and Nagaland. New Delhi: Ashish Publishing House.

10.

Hardt

, & Negri

(2005). Multitude: War and democracy in the age of empire. London: Hamish Hamilton.

11.

IILS (2006). Pedagogical materials on decent work. Retrieved from http://www.ilo.org/wcmsp5/groups/public/---dgreports/---inst/documents/genericdocument/wcms_192309.pdf

12.

International Labour Organisation (ILO) (1953). Indigenous People: Living and Working Conditions of Aboriginal Populations in Independent Countries. Geneva: ILO.

13.

Jones

S. H.

, Adams

T. E.

, & Ellis

(Eds.) (2016). Handbook of autoethnography. Abingdon: Routledge.

14.

Kamei

(2004). A history of the Zeliangrong Nagas: From Makhel to Rani Gaidinliu. Guwahati: Spectrum Publications.

15.

Kamei

(2014, December 27). Prohibition in Manipur: Deliberations over its ‘dry state’ status. Retrieved from https://www.epw.in/journal/2014/52/reports-states-web-exclusives/prohibition-manipur.html

16.

Kamei

(2015). Marginalisation of women workforce in indigenous industry: evidences of alcohol industry in Namthanlong, Manipur (unpublished M. Phil. thesis). Mumbai: Tata Institute of Social Sciences.

17.

Kitzinger

, & Toerien

(2007, August). Emotional labour in action: Navigating multiple involvements in the beauty salon. Sociology, 41(4), 645–662.

18.

Koulie

(2004). Changes in Naga work culture. In Venuh

(Ed.), Naga society: continuity and change (pp.). Delhi: Shipra Publications.

19.

Laithangbam

(2011, June 14). Manipur women take up the cudgels against drug, alcohol abuse among youths. Retrieved from http://www.thehindu.com/todays-paper/tp-national/manipur-women-take-upthe-cudgels-against-drug-alcohol-abuse-among-youths/article2102592.ece

20.

Lazzarato

(1996). Immaterial labor. In Virno

& Hardt

(Eds.), Radical thought in Italy: A potential politics (pp. 133–147). Minneapolis, MN: University of Minnesota Press.

21.

Méndez

(2013). Autoethnography as a research method: Advantages, limitations and criticisms. Colombian Applied Linguistics Journal, 15(2), 279–287.

22.

NCEUS (2007, August). Report on conditions of work and promotion of livelihoods in the unorganised sector. Retrieved from http://dcmsme.gov.in/Condition_of_workers_sep_2007.pdf

23.

Saha

(1984). Ethnographic study of the Zeliangrong Tribe of North-east India. In Karotemprel

(Ed.), The tribes of Northeast India (pp 218–223). Calcutta: South Asia Books.

24.

Sayers

(2007). The concept of labor: Marx and his critics. Science and Society, 71(4), 431–454.

25.

Shimray

U. A.

(2002). Equality as tradition: Women’s role in Naga Society. Economic & Political Weekly, 37(5), 375–377.

26.

Singh

K. S.

(1985). Tribal women: An anthropological perspective. In Mann

S.R.

Singh

J. P.

& Vyas

N. N.

(Eds.), Tribal women and development (pp. 3–10). Udaipur: Rawat Publications.

Brewing Alcohol and Emotions: Narratives from Namthanlong,Manipur

Abstract

Keywords

Get full access to this article

References