Abstract
Business schools have of late been questioned about the value that they add to society through their research activities. Traditionally research in organizational sciences has been skewed in favor of empirical studies with too little focus on consolidation and theory building. Management education in India is booming and this is the time for young professors to choose their path. There are three options available (i) focus on teaching and consulting, (ii) conduct empirical studies, and (iii) focus on building relevant theory grounded in the Indian context. The choice will have critical implications to the future of management in our country.
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