Abstract
Though Indian joint ventures are of recent origin, and the initial failure rate is high, they are gradually being recognized by the Government of India and Indian businessmen as powerful instruments to secure a foothold in world markets. Many proposals, however, went abortive for lack of a long term strategic outlook on the part of either the entrepreneurs or the respective governments.
In this set up, the author discusses how public policy in India and abroad seems to have provided a push to India's overseas investment efforts. But this is not enough. And Balakrishnan delineates how and what Indian investors abroad must do to succeed in their ventures. For this, viable strategies must be evolved to identify and exploit our long term opportunities. To facilitate this process, he gives a simple conceptual framework of the product market scope for Indian joint ventures abroad.
Get full access to this article
View all access options for this article.
