This article focuses attention on an ongoing antiracism campaign in association football (soccer) launched in England and Wales in the fall of 1993 and subsequently in Scotland in January 1994. The “Let's Kick Racism out of Football” (LKROOF) campaign is the product of the London-based “race” equality organization, the Commission for Racial Equality, working in conjunction with the football associations of England, Wales, and Scotland. The article argues for the need for campaigns such as LKROOF to recognize the specificity of racism in different social (national/regional) contexts. It has been suggested that Scotland often “appears to contradict claims about trends in British soccer culture which are rooted in English evidence.” The author will investigate the question “Is this also the case for the issue of racism in Scottish soccer?” In addition, recommendations are made for further research and for the development of sport-based antiracism campaigns in the future.
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