Abstract
This review highlights the relevance of argumentation and narration for organizational communication, which is the exchange of information among organizational participants from which meaning is inferred. The links between argument and organizational rationality and between the narrative paradigm and organizational storytelling are discussed. Organizational and communication variables are viewed as mutually relevant. As the mixtures of argumentation and narration change, interaction changes, and different organizational structures are created. These processes have implications for both scholars and practicing managers.
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