A review of the present and potential uses of videotape technology in behavioral research is provided. Emphasis is placed on research methodology and the value of incorporating videotape in current research practices. Additionally, the investigators examine several recent and on-going research projects that apply this instrument technology. The application areas discussed include the use of videotape in behavior observation studies, in modeling research, and in perceptual/attribution investigations. The paper concludes with an analysis of advantages as well as limitations of this unique research tool.
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