Abstract
Despite psychology's attempts at keeping pace with hypotheses generated by song writers, research dealing with perceived physical attraction has fallen far behind. In an attempt to close the gap, a study was conducted which confirmed Gilley's (1975) prediction that "all the girls get prettier at closing time, they all get to look like movie stars..." A reactance interpretation based on predecisional preferences validated Gilley's observation "ain't it funny, ain' t it strange, the way a man's opinions change when he starts to face that lonely night."
Get full access to this article
View all access options for this article.
