The developing non-western nations have found themselves to be not only consumers of material goods produced by the more industrialized nations but also consumers of research findings and scientific theories originating in the west. The transmission of pure and natural sciences is more easily made as they are less controversial than are the behavioural sciences. Theories, models, research findings and techniques of application are not automatically transferable from a modern (western) to a traditional culture (Mar'i, 1982). This is particularly true of the Arab world, whose culture differs greatly from that of the west.
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