Abstract
This study proposes a structural approach to examining online bridging and bonding social capital in a large virtual world. It tests the effects of individual players’ network brokerage and closure on their task performance and trust of other players. Bridging social capital is operationalized as brokerage, the extent to which one is tied to disconnected others, and bonding social capital as closure, the extent to which one is embedded in a densely connected group. Social networks were constructed from behavioral server logs of
Get full access to this article
View all access options for this article.
