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Book Reviews : Service-Led Growth by Dorothy I. Riddle (New York: Praeger,1986,249 pp.,$38.95 library binding,$16.95 paperback)

Journal of the Academy of Marketing Science

Academy of Marketing Science

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First published online January, 1991

Book Reviews : Service-Led Growth by Dorothy I. Riddle (New York: Praeger,1986,249 pp.,$38.95 library binding,$16.95 paperback)

Volume 19, Issue 1

https://doi.org/10.1177/009207039101900112

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