Book Reviews : DATA ANALYSIS: CASES IN COMPUTER AND MODEL ASSISTED MARKETING by Gerald Eskin and David Montgomery (Palo Alto,CA: Scientific Press,1975. 98 pp. $7.50)
Restricted accessReview articleFirst published online September, 1977
Book Reviews : DATA ANALYSIS: CASES IN COMPUTER AND MODEL ASSISTED MARKETING by Gerald Eskin and David Montgomery (Palo Alto,CA: Scientific Press,1975. 98 pp. $7.50)