Abstract
Get full access to this article
View all access options for this article.
References
1.
Bartlett, Christopher A.
and
Sumantra Ghoshal
. 1989 . Managing Across Borders: The Transnational Solution . Boston : Harvard Business School Press .
2.
Prahalad, C. K.
and
Yves L. Doz
. 1987 . The Multinational Mission: Balancing Local Demands and Global Vision . New York : Free Press .