Reviews of Books

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References

Belk, Russell W., Melanie Wallendorf, and John F. Sherry Jr. 1989. “The Sacred and the Profane in Consumer Research: Theodicy on the Odtyssey.” Journal of Consumer Research 16 (June): 1-38 .

Brown, Stephen. 1999. “Retro-Marketing: Yesterdays Tomorrows, Today!” Marketing Intelligence and Planning 17 (7): 363-376 .

Brown, Stephen. 2001. Marketing—The Retro Revolution. London: Sage .

Kotler, Philip. 1974. “Atmospherics as a Marketing Tool.” Journal of Retailing 49 (4): 28-64 .

Kozinets, Robert V. 2002. “Can Consumers Escape the Market: Emancipatory Illuminations From Burning Man.” Journal of Consumer Research 29 (June): 20-38 .

Sherry, John F., Jr., ed. 1998. Servicecapes: The Concept of Place in Contemporary Markets. Lincolnwood, IL: NTC Business Books .