Abstract
In this article I contend that particular characteristics of communication found in oral contexts are sufficiently different from those in literate ones to merit special consideration when ministering to oral audiences. My conclusions are based on my description, presented here, of the key features of narrative performance among the Digo people of Kenya's south coast. This description is derived from the application of two theoretical perspectives to a body of traditional Digo stories: Performance Theory and Semantic Structural Analysis. From my research I demonstrate how these features express aspects of orality and enhance the communicational impact of the narrative material.
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