Abstract
The wholesale aestheticization of society had found its grotesque apotheosis for a brief moment in fascism, with its panoply of myths, symbols, and orgiastic spectacles.... But in the post-war years a different form of aestheticization was also to saturate the entire culture of late capitalism, with its fetishism of style and surface, its culture of hedonism and technique, its reifying of the signifier and displacement of discursive meaning with random intensities.
Terry Eagleton,
The Ideology of the Aesthetic
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