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First published online August, 1998

Measuring Service Quality at Tourist Destinations: An Application of Importance-Performance Analysis to an Alpine Ski Resort. Simon Hudson and Graham W. H. Shephard. Journal of Travel and Tourism Marketing,vol. 7,no. 3,1998,pp. 61-78. Haworth Press,Inc.,10 Alice Street,Binghamton,NY 13904-1580. $32.40 annual subscription