Average occupancy and room-rate statistics have limitations when used to monitor the hotel/motel industry. The authors explain an alternative measure called the lodging index, which reflects average revenue per room-night. The lodging index can be particularly useful for local travel destinations where average occupancy and room rates are not available.
Get full access to this article
View all access options for this article.
References
1.
Arbel, Avner, and Paul Strebel (1979). "The Hotel Industry as a Hedge Against Inflation: The Empirical Evidence." Cornell Hotel and Restaurant Administration Quarterly, 20 (November): 4-7.
2.
Greenberg, Carol (1985). "Focus on Room Rates and Lodging Demand." Cornell Hotel and Restaurant Administration Quarterly, 26 (November) : 10-11.
3.
Horwath, Ernest B., Louis Toth, and John D. Lesure (1978). Hotel Accounting. New York : A Ronald Press Publication, John Wiley & Sons, Inc.
4.
Jeffrey, D. (1985). "Trends and Fluctuations in Visitor Flows to Yorkshire and Humberside Hotels: An Analysis of Daily Bed Occupancy Rates, 1982-1984 ." Regional Studies, 19 (October): 509-22.
5.
Kirkpatrick, Joan, and Patrick D'Sa (1986). "Focus on Occupancy in Miami and Orlando." Cornell Hotel and RestaurantAdministration Quarterly , 27 (November): 24-25.
6.
Lee, Daniel R (1984). "A Forecast of Lodging Supply and Demand." Cornell Hotel and Restaurant Administration Quarterly, 27 (August): 27-40.
7.
Smith Travel Research (1989). Lodging Outlook, Hendersonville: Randell A. Smith (various issues).
8.
Van Doren, C.S., and Larry D. Gustke (1982). "Spatial Analysis of the U. S. Lodging Industry, 1963-1977" Annals of Tourism Research , 9 (4): 543-63.
9.
Wassenaar, Dirk J. (1989). "The Escondido Visitor Industry, 1980-1989." A Report for the Escondido Convention & Visitors Bureau, Escondido, California (April 8).
10.
Wingenter, Tom, Sue Sadowske, and Doug Link (1982/83). "Does Price Affect Occupancy? A Study of Motels/Hotels." Madison, WI: UWEX Cooperative Extension Service, University of Wisconsin-Extension.
