This study examined differences in vacationers' planning horizons and related them to the purpose of the trip and the length of the trip in terms of mileage and stay. Purposes included desire for excitement, desire for relaxation, and desire for a well-planned trip. These differences were then related to respondents' use of information sources, including print media, broadcast media, consultants, and destination-specific literature.
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References
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Crompton, John L. (1979), "Motivations for Pleasure Vacations," Annals of Tourism Research (October/December).
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Engel, James F., David T. Kollat and Roger D. Blackwell (1973), Consumer Behavior, Hinsdale, Illinois: Dryden Press, p. 381.
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Howard, John and Jagdish N. Sheth (1969), The Theory of Buyer Behavior , New York: John Wiley, p. 142.
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Lo Scinto, Leonard A. (1971), "A National Inventory of Television Viewing Behavior," in Television and Social Behavior, Volume 4: Television in Day-to-Day Life: Patterns of Use, ed. Eli A. Rubenstein, George A. Comstock, and John P. Murray, Washington D.C.: U.S. Government Printing Office.
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Nolan, Sydney D., Jr. (1974), Tourists' Use and Evaluation of Travel Information Sources. Unpublished Ph.D. dissertation, Texas A&M University, College Station, Texas.
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Part of this study was also published: Nolan , Sydney D. (1976), "Tourists Use and Evaluation of Travel Information Sources: Summary and Conclusions," Journal of Travel Research14 (Winter), 6-8.
