The Psychology of Leisure Travel: Effective Marketing and Selling of Travel Services. Edward J. Mayo and Lance P. Jarvis. CBI Publishing Company,Inc.,51 Sleeper Street,Boston,Massachusetts 02210. 1981. 281p. $19.95
Restricted accessOtherFirst published online January, 1982
The Psychology of Leisure Travel: Effective Marketing and Selling of Travel Services. Edward J. Mayo and Lance P. Jarvis. CBI Publishing Company,Inc.,51 Sleeper Street,Boston,Massachusetts 02210. 1981. 281p. $19.95