Behavior-based Marketing Strategies for Travel and Tourism: The West Virginia Model. James R. Rovelstad. Bureau of Business Research,College of Business and Economics,West Virginia University,Morgantown,West Virginia 26506. September 1975. 66p. $3.50
Restricted accessOtherFirst published online April, 1976
Behavior-based Marketing Strategies for Travel and Tourism: The West Virginia Model. James R. Rovelstad. Bureau of Business Research,College of Business and Economics,West Virginia University,Morgantown,West Virginia 26506. September 1975. 66p. $3.50