F. de Saussure, Course in General Linguistics, trans. by Wade Baskin ( New York, 1959).
2.
For a discussion of this view of structuralism, see G. R. Kress, "Structuralism and Popular Culture", in C. W. E. Bigsby (ed.), Approaches to Popular Culture (London, 1976).
3.
This question is explored in G. R. Kress and T. 'I'rew, "Ideological Transformations of Discourse; or. How the Sunday Times got its message across", Sociological Review, forthcoming (1978).
4.
In Socialist Register, ed. by J. Saville and R. Milliband (London, 1974).
5.
Terry Eagleton , "Criticism and Politics: The Work of Raymond Williams", New Left Review, 95 (January-February 1976).
6.
Raymond Williams.Culture and Society, 1780-1950 (Harmondsworth. Middlesex , 1961).
7.
For a theoretical account of the structure of speech, see M.A.K. Halliday, "Language Structure and Language Function", in John Lyons (ed.), New Horizous in Linguistics ( Harmondsworth, Middlesex, 1970). 140-65.
8.
Eagleton, op. cit., 20.
9.
For an introduction to Trantormational Generative Grammar, see John Lyons's "Generative Syntax" in Lyons (ed.). New Horizons in Linguistics, 115-39.
10.
I owe to Tim O'Hagan the reference to this journal and to the work of R. Hindess and Q. Hirst.
11.
K. Marx and F. Engels, Mamfesto of the Communist Party (Progress Publishers, Moscow. 1974).