Abstract
The Muslim holy city of Touba, self-defined ‘capital’ of the Murid Sufi order in Senegal, is increasingly thriving on its global connectedness. This article situates the phenomenon of Touba’s globalisation within current literature on the global city and world city networks. It assesses four of the processes through which the holy city’s values and structures are diffusing across the global North. First, the universality of Touba in Murid historiography is considered. Secondly, the diffusion of the toponym ‘Touba’, through the naming of expatriate associations and institutions, is analysed. Thirdly, the types and distribution of businesses set up in the US by Murids is assessed. Fourthly, the diffusion of typical Murid images is discussed as they too contribute to Touba’s international renown.
Get full access to this article
View all access options for this article.
