Book Review: Marketing,Media,and McLuhan: Rereading the Prophet at Century's End

Benedetti P. and DeHart N. (1997), Forward Through the Rearview Mirror—Reflections on and by Marshall McLuhan. Scarborough, ON: Prentice Hall Canada.

Gordon W.T. (1997), Marshall McLuhan: Escape into Understanding—A Biography. New York: Basic Books.

Levinson P. (1997), The Soft Edge: A Natural History and Future of the Information Revolution. London: Routledge.

McLuhan E. and Zingrone F. , eds. (1997), Essential McLuhan. London: Routledge.

McLuhan H.M. (1947), “American Advertising,” Horizon, 93 (October), 132–41.

McLuhan H.M. (1959), “What Fundamental Changes Are Foreshadowed in the Prevailing Patterns of Educational Organisation and Methods of Instruction by the Revolution in Electronics?” speech at the Fourteenth National Conference on Higher Education, Chicago, (March 3).

McLuhan H.M. (1962), The Gutenberg Galaxy: The Making of Typographic Man. London: Routledge & Kegan Paul.

McLuhan H.M. (1964), Understanding Media: The Extensions of Man. London: Routledge & Kegan Paul.

McLuhan H.M. (1965), Take Thirty, CBC Television.

McLuhan H.M. (1966), This Hour Has Seven Days, CBC Television.

McLuhan H.M. (1967), The Mechanical Bride: Folklore of Industrial Man. London: Routledge & Kegan Paul.

McLuhan H.M. (1969a), W5, CTV Television.

McLuhan H.M. (1969b), “Playboy Interview: Marshall McLuhan, by Eric Norden,” Playboy, (March), 53–54, 56, 59–62, 64–66, 68, 70.

McLuhan H.M. (1970), The New Majority with Ed Fitzgerald, CBC Television.

McLuhan H.M. (1974), “Making Contact with Marshall McLuhan,” in Electric Media. New York: Harcourt, Brace, Jovanovich, 148–58.

McLuhan H.M. (1976), “Violence of the Media,” Canadian Forum, (September), 9–12.

McLuhan H.M. (1980), “Living at the Speed of Light,” Maclean's.

McLuhan H.M. and Fiore Q. (1968), War and Peace in the Global Village. New York: Bantam Books.

McLuhan H.M. and McLuhan E. (1988), Laws of Media: The New Science. Toronto: University of Toronto Press.

McLuhan H.M. and Nevitt B. (1972), Take Today: The Executive as Dropout. New York; Harcourt, Brace, Jovanovich.

McLuhan H.M. and Powers B. (1989), The Global Village: Transformations in World Life and Media in the Twenty-First Century. Oxford: Oxford University Press.

Steam G.E. , ed. (1968), McLuhan Hot & Cool: A Primer for the Understanding of McLuhan and a Critical Symposium with Rebuttal by McLuhan. London: Penguin Books.