Book Review

Agins Teri (1994), “Gitano Jeans' Fall Is Saga of Corruption and Mismanagement,” Wall Street Journal, (February 18), A1, A6.

Carley William M. and Kumar Naj Amal (1994), “Price-Fixing Charges Put GE and DeBars Under Tough Scrutiny,” Wall Street Journal, (February 22), A1, A8.

Cox Meg (1994), “Booksellers Say Five Publishers Play Favorites,” Wall Street Journal, (May 27), B1, B3.

Dubinsky Alan J. and Loken Barbara (1989), “Analyzing Ethical Decision Making in Marketing,” Journal of Business Research, 83–107.

ERC/NBES (1994), Employee Survey on Ethics in American Business: Policies, Programs and Perceptions. Washington, DC: ERC/NBES.

Ferrell O. C. and Gresham Larry (1985), “A Contingency Framework for Understanding Ethical Decision Making in Marketing,” Journal of Marketing, 49 (Summer), 87–96.

Ferrell O. C. , Gresham Larry , and Fraedrich John (1989), “A Synthesis of Ethical Decision Models for Marketing,” Journal of Macromarketing, 9 (2), 55–64.

Fraedrich John , Thorne Debbie , and Ferrell O. C. (1994), “Assessing The Application of Cognitive Moral Development to Theory in Marketing Ethics,” Journal of Business Ethics, 13 (10) 829–38.

Herndon Neil C. (1991) Commitment, Satisfaction, and Turnover: The Impact of Individual Moral Value Structure When Exposed to a Conflicting or Matching Organizational Sales Culture, doctoral dissertation, Marketing Department, Texas A&M University.

Hunt Shelby D. and Vitell Scott (1986), “A General Theory of Marketing Ethics,” Journal of Macromarketing, (Spring), 5–16.

Jones Thomas M. (1991), “Ethical Decision Making By Individuals in Organizations: An Issue-Contingent Model,” Academy of Management Review, 366–95.

Kohlberg Lawrence (1969), “Stage and Sequence: The Cognitive Developmental Approach to Socialization,” in Handbook of Socialization Theory and Research, Goslin D. A. , ed. Chicago: Rand McNally, 347–480.

Murphy Patrick K. and Laczniak Gene R. (1981), “Marketing Ethics: A Review with Implications for Managers, Educators and Researchers,” in Review of Marketing, Enis Ben and Roering Kenneth J. , eds. Chicago: American Marketing Association, 251–66.

Reidenback R. Eric and Robin Donald P. (1989), Ethics and Profits: A Convergence of Corporate America's Economic and Social Responsibilities. Englewood Cliffs, NJ: Prentice-Hall.

Rest James R. (1986), Moral Development: Advances in Theory and Research. New York: Praeger Press.

Steinmetz Greg (1994), “Met Life Got Caught: Others Sent Same Letter,” Wall Street Journal, (January 16), B1, B6.

Stern Gabriella (1994), “Chicanery at Phar-Mor Ran Deep, Close Look at Discounter Shows,” Wall Street Journal, (January 20), A1, A6.

Tsalikis John and Fritzsche David J. (1989), “Business Ethics: A Literature Review With a Focus on Marketing Ethics,” Journal of Business Ethics, 8, 695–743.

Vitell Scott J. and Hunt Shelby D. (1990), “The General Theory of Marketing Ethics: A Partial Test of the Model,” Research in Marketing, 10, 237–65.

Walzer Michael (1994), Thick and Thin: Moral Argument at Home and Abroad. Notre Dame, IN: University of Notre Dame Press.