Book Review: Corporate Strategic Planning

Ackelsberg Robert , and Arlow P. (1985), “Small Businesses Do Plan and It Pays Off,” Long Range Planning, 18 (5), 61–7.

Ansoff H. Igor , Avner J. , Brandenberg R. G. , Portner F. E. , and Radosevich R. (1970), “Does Planning Pay? The Effect of Planning on Success of Acquisitions in American Firms,” Long Range Planning, (December), 2–7.

Armstrong J. Scott (1986), “The Value of Formal Planning for Strategic Decisions: Reply,” Strategic Management Journal, 7, 183–5.

Armstrong J. Scott , and Reibstein D. R. (1985), “Evidence on the Value of Strategic Planning in Marketing; How Much Planning Should a Marketing Planner Plan?” in Strategic Marketing and Management. Chichester, England: John Wiley & Sons, Inc., 73–87.

Bracker Jeffrey S. , and Pearson J. N. (1986), “Planning and Performance of Small, Mature Firms,” Strategic Management Journal, 7, 503–22.

Gershefski G. W. (1970), “Corporate Models—the State of the Art,” Management Science, 16 (6), B303–12.

Hopkins David S. (1981), The Marketing Plan. New York: The Conference Board.

Latham Gary P. , and Lee T. W. (1986), “Goal Setting,” in Generalizing from Laboratory to Field Settings, Locke E. A. Lexington, MA: Lexington Books, 101–17.

Lyles Marjorie A. , and Lenz R. T. (1982), “Managing the Planning Process: A Field Study of the Human Side of Planning,” Strategic Management Journal, 3, 105–18.

Ramanujam Vasudevan , and Venkatraman N. (1987), “Planning and Performance: A New Look at an Old Question,” Business Horizons, 30 (May-June), 19–25.

Rhyne Lawrence (1987), “Contrasting Planning Systems in High, Medium and Low Performance Companies,” Journal of Management Studies, 24, 363–85.

Robinson Richard B. Jr. , Pearce J. A. , Vozikis G. S. , and Mescon T. S. (1984), “The Relationship Between Stage of Development and Small Firm Planning and Performance,” Journal of Small Business Development, 22 (2), 45–52.

Van de Ven Andrew H. (1980), “Problem Solving, Planning and Innovation, Part I; Test of the Program Planning Model,” Human Relations, 33, 711–40.

Van der Walt Nick T. , Lysonski S. , Queree B. , Harper J. , and Hales S. (1989), “Marketing Planning in New Zealand (with commentary),” New Zealand Journal of Business 11 (October), 1–21.

Verhage Bronislaw J. , and Waarts E. (1988), “Marketing Planning for Improved Performance: A Comparative Analysis,” International Marketing Review, 5 (2), 20–30.

Welch Jonathan B. (1984), “Strategic Planning Could Improve Your Share Price,” Long Range Planning, 17, 144–7.

Whitehead David D. , and Gup B. E. (1985), “Bank and Thrift Profitability: Does Strategic Planning Really Pay?” Economic Review of the Federal Reserve Bank of Atlanta, 70 (October), 14–25.