Book Review: A Review of Advertising the American Dream: Making Way for Modernity,1920–1940

Barnouw Erik (1978), The Sponsor: Notes on a Modern Potentate., New York: Oxford University Press.

Fox Stephen (1984), The Mirror Makers: A History of Twentieth Century American Advertising., New York: William Morrow.

Pope Daniel (1983), The Making of Modern Advertising., New York: Basic Books.

Schudson Michael (1984), Advertising, The Uneasy Persuasion: Its Dubious Impact on American Society., New York: Basic Books.